BE A DIGITAL EXPLORER

AT TOKYO DESIGN WEEK IN MILANO 2015

Introducing PIXEING

Millions of tiny invisible creatures live all around you.
What if you could catch them? What if you could see how they really look?

The magical tool that connects you with THAT hidden side of life,
combining the playfulness of childhood exploration with the latest technology.

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Discover the magic

When you hold PIXEING it will sense your gestures and catch a creature.

Their intensity, color and temperature depend on where they live so every time you go exploring you may find a different one.

How to play

  1. Seek Tiny invisible creatures live all around you. Hold PIXEING and approach your target.
  2. Catch Once you get one, it goes straight to your virtual cage.
  3. Collect See how they look, find out their names and send them to the wall collection.
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Catch ’em all

With PIXEING you can create your own virtual collection inside the iOS app that runs on smartphones and tablets via bluetooth.*

The app allows you to see how they really look, find out their names and watch them change shape as time passes.

*Currently only iPhone 6 Plus and iPad

@ TDW MILANO

THE EXHIBITION

TOKYO DESIGN WEEK

VIA TORTONA, 58, MILAN (MAP)

14 — 19 APRIL 2015

OPENING TIME EVERYDAY 10 AM — 20 PM

FOR BUSINESS, PRESS AND GENERAL INQURIES

Contact

A collaboration project between

EXECUTIVE PRODUCER :
TAKUMA KATO (SHIFTBRAIN inc.)
HARUMA KIKUCHI (UNIBA INC.)
PLANNER :
MAKOTO HIRAHARA (INDEPENDENT DESIGNER)
CREATIVE DIRECTOR :
KEITARO SUZUKI (SHIFTBRAIN inc.)
DESIGNER :
MICHELE ANGELORO (SHIFTBRAIN inc.)
SOFTWARE :
HIROAKI YASUTOMO (SHIFTBRAIN inc.)
SEI KATAOKA (UNIBA INC.)
HARDWARE :
HIDEYUKI SAITO (UNIBA INC.)
PRODUCT DESIGN :
SATOSHI ITASAKA (the design labo inc.)
SHUNSUKE NAKAGAMI (the design labo inc.)
PRESS OFFICER :
MIHO TAKAHASHI (SHIFTBRAIN inc.)
TRAILER
KiGARU INC.